Sony announces the Playstation 4 Universal Remote

Universal Media Remote for PS4 Releases Late October

Sony has announced a late-October release for its officially licensed PlayStation 4 Universal Remote.
The remote will be made available in North America when it launches later this month for $29.99.

Amazon has it listed for an October 27 release, Toys R Us November 7, Best Buy October 12, and GameStop apparently already has it available.